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WAKASAYA HONPO

From hokkaido

A Century of Authentic Hokkaido Sweets

Founded in 1919 at the foot of Mt. Yotei, this confectionery wholesaler has evolved from steamed manju for hot springs to a diverse lineup of baked sweets made with carefully selected Hokkaido ingredients. Their traditional and modern treats bring the rich flavors of Hokkaido to customers worldwide.

Born from Nature and Craftsmanship

Nestled in Kyogoku Town, famous for its pure spring water and clean air, the company harnesses Hokkaido’s natural blessings to create their confections. The region’s fertile soil and ideal climate produce exceptional ingredients, which they transform through expert techniques into sweets that embody the spirit of dedication and tradition.

A Century of Beloved Treats

Their products range from the century-old “Imo Fumi” sweet potato cakes and classic “Onsen Manju” to popular baked goods like “Hokkaido Butter Rich” and “Yubari Melon Cream Sandwich.” These favourites have won hearts across Asia, North America, and Japan, sharing the authentic taste of Hokkaido worldwide.

“We use only the best Hokkaido ingredients, crafting every sweet with care to deliver the true flavours of our land.” – Mr. Ochiai (千秋様), Sales Representative (営業担当)

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