Aomori Fruits Jelly
青森ふるうつゼリィ
Get surprised with 1 of 3 available flavours: cassis, strawberry and apple which make great summer fruits.
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Savour the spirit of Japanese festivals with delectable snacks: A Journey Through Obon Treats, Matsuri Munchies, and Fireworks Delights!
In August, Japan comes alive with a plethora of vibrant and exciting festivals, offering locals and visitors alike a chance to revel in the country’s cultural richness and traditional heritage. August is considered the height of summer, and these festivals often coincide with the Obon season, a special time when Japanese people pay homage to their ancestors and welcome back their spirits.
The season of love is upon us, and what better way to celebrate it than by visiting the Izu Peninsula. The picturesque destination is renowned for its romantic ambiance, rejuvenating hot springs, and breathtaking coastlines. A haven for couples and honeymooners, Izu offers the perfect mix of relaxation and adventure, featuring charming onsen towns and world-famous attractions like the Kawazuzakura cherry blossoms in February and the sunset-perfect Jogasaki Coast.
But romance isn’t the only highlight—Izu is a paradise for foodies, too! Thanks to its volcanic soil and pristine waters, the region is ideal for cultivating high-quality wasabi, where one can enjoy unique treats like wasabi crackers, wasabi-flavoured soft serve, and even wasabi soba. Stay tuned this February 2025 as we take you on a romantic Valentine’s journey to Izu, filled with the flavours of love!
From flavour pairings and prefectures, to festivals and holidays, we carefully curate the most authentic Japanese snacks, candy, and teas to get a true feel of Japan.
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Get surprised with 1 of 3 available flavours: cassis, strawberry and apple which make great summer fruits.
These crisply-fried rice crackers are seasoned with a sauce that reminds one of a monjayaki, the lesser known Japanese savoury pancake.
Senbei (煎餅) is a type of Japanese rice cracker which is commonly associated with summer.
Have a piece of apple pie cinnamon sandwiched with custard cream and syrup-picked apples, which originate from Aomori Prefecture.
This manju has the expressions of a Hyottoko, a character featured at one of Japan's summer dance festivals.
A baked white chocolate regional confectionery which is only available in Sendai, a city located in Tohoku (東北), a region renowned for its "Three Great Summer Festivals".
Nebuta (ねぶた) refers to gigantic lantern floats which are lit up at the biggest festivals in Japan, especially during summer.
Yokan is a perfect Japanese summer snack to help cool off the summer heat.
Arare (あられ) is a type of bite-sized crackers made from glutinous rice. This assortment comes in 5 different flavours; soy sauce, kobu salt, rich consomme, cheese curry, and sansho. Kingyo-sukui (金魚すくい), or goldfish scooping is a rich and unique traditional game played in Japan during specific festivals in summer.
As the game title suggests, you basically have to scoop as many fishes as possible from a larger container into your own smaller container. Once you're done, you can even bring home your winning bag of fishes caught during the event! FUN FACT: There is even a city located in Nara Prefecture (奈良県) called Yamato Koriyama (大和郡山市), which is famous for cultivating goldfish. So much so that it has a goldfish as its own town mascot, and they even have an annual National Kingyo Sukui Championship held every year in August. Are you feeling the festivities yet?