11 – 13 October 2024
Urban Park @ Guoco Tower
Join us for the 5th year of The Japan Rail Fair, a free-to-join 3-day long annual event held and presented by JAPAN RAIL CAFE!
Held in commemoration of Japan’s Railway Day (鉄道の日 Tetsudo no Hi), stop on by and enjoy a full weekend of booths, stage performances, and activities celebrating the best of Japanese culture, travel and railways!
This year is shaping up to be one of our biggest Fairs yet! We’ll have a wide range of vendors representing many different parts of Japan this year, promoting Japanese travel content, food, sake and much more!
Grab your pencils and get ready to plan, as we’ll have a slew of stage talks and seminars by our JR East travel experts, and representatives from popular travel destinations like Akita Prefecture and Azumino City!
Roundtrip air tickets, hotel stays, rail tickets and passes… We have lots of prizes ready this year up for grabs, big and small! Attend our stage seminars for a chance to win sponsored goodies and swag, or take part in our Daily Stamp Rally for a chance to bring home a big ticket prize!
- 1-min walk from Tanjong Pagar MRT
-
1-min walk from Tanjong Pagar Station Exit C
(57, 131, 167, 186, 400, 970) -
Refer to Guoco Tower’s website for parking rates:
https://www.guocotower.com/getting-here/
27.
AirJapan
AirJapan is a new brand under the ANA Group and currently operates on the Singapore – Narita, Bangkok – Narita, and Seoul (Incheon) – Narita routes.
By listening to the wants and needs of our customers, we offer a more comfortable in-flight experience at an affordable price.
At the AirJapan booth, there will be a lucky draw to win AirJapan goods and a colouring experience area for children.
Please come and visit the AirJapan booth!
18.
Akita City
Akita City is the capital of Akita Prefecture and a lush green city surrounded by mountains and the sea.
Located in the northern part of the Japanese archipelago, it is a snowy country where the land is covered in snow in winter, but it is also a city where nature and culture blend together, with ancient castles and traditional festivals remaining to this day.
We have prepared products made with ingredients grown in the rich natural environment of Akita City.
These are products that local businesses are proud of, so please come and take a look.
19.
Akita Prefecture
“IburiGakko” is a traditional pickle of Akita Prefecture. Enjoy the smoked aroma and chewy texture. Akita Komachi was developed in Akita Prefecture and has long been a favourite rice in Japan. Amazake is also known as a “drinking infusion” and is a highly nutritious drink. It is made by fermenting rice.
Akita produces many delicious apples. Enjoy our sugar-free 100% apple juice. Akita is famous for producing delicious sake and is home to some of the best sake breweries in Japan. We are pleased to bring you some of our recommended sake.
17.
Azumino City
Azumino City is blessed with lush nature and clear spring water at the foot of the Northern Alps, and has a beautiful landscape that can be called the original landscape of Japan. It is also a city rich in culture and art, as it has an attractive local culture that was built up and passed down through the efforts of its predecessors, as well as numerous art galleries and museums.
When you visit Azumino City, get away from the hustle and bustle of the city and the stress of daily life, and enjoy the soothing feeling of nature that can be felt by all five senses.
15.
Fukuoka Prefecture Tourism Association
Fukuoka. Gateway to Kyushu, Japan’s third largest island. Connecting the world to a region rich in ancient culture and stunning natural beauty. Fukuoka is a crossroads between cultures, cultivating diversity and cosmopolitan citizens who extend their warm welcome to those near and far. It’s where tradition coexists with the contemporary and urban spaces grow in harmony with nature.
23.
Hakuba Valley
Hakuba Valley, renowned for its abundant snowfall and powder snow, attracts numerous visitors from both domestic and international destinations during the winter season. From spring to autumn, the Green Season offers a wealth of attractions, including not only hiking but also various outdoor activities, hot springs, history, and local specialties.
8.
HINEMOS
The brand name “HINEMOS” means “all day” in Japanese.The timing and situations for drinking alcohol may vary.We also believe that the alcoholic beverage that turns that time into the best moment also differs depending on the time of day when you drink.We want our Japanese sake to be a sake that accompanies the time you enjoy it.
That is why we have named our brand “HINEMOS”.
28.
Hirosaki City
Hirosaki City is a castle town with seasonal nature and festivals. In spring, you can enjoy cherry blossoms; in summer, the Neputa Festival; in autumn, the beautiful fall foliage; and in winter, snowfall. Additionally, Hirosaki produces the most apples in Japan, and in autumn, you can experience apple harvesting and savour the seasonal apples.
24.
Hoshino Resorts Inc. (Hokkaido)
Hoshino Resorts TOMAMU is one of Hokkaido’s largest resorts to enjoy sightseeing and activities in the Tomamu region, all year round. Not only skiing, there are so many fun activities and contents for non-skiers.
22.
Izu Peninsula Geopark and Tourism Bureau
The Izu Peninsula is easily accessible from Tokyo, extending from the eastern part of Shizuoka Prefecture and the border with Kanagawa Prefecture out into the Pacific Ocean. We will introduce you to its beautiful nature, rich food culture developed over a long history, various activities, and stunning views. The early-blooming Kawazu cherry blossoms, beautiful seas, and views of Mount Fuji are particularly famous.
20.
Japan Airlines Co. Ltd.
Japan Airlines (JAL) was founded in 1951 as Japan’s inaugural international airline. It’s renowned for its punctuality and has held a 5-Star Airline rating by Skytrax since 2018.
Currently, JAL operates three daily flights between Singapore and Tokyo, including two flights to Haneda and a flight to Narita, facilitating smooth connections to JAL’s extensive North American flight network.
Exclusive JAL merchandise will be on sale at the Japan Rail Fair 2024, and attendees can also look forward to experiencing trying on the pilot and cabin crew uniforms during photo-taking opportunities with Singapore-based JAL cabin crews.
4.
JAPAN RAIL CAFE
Singapore’s first and only Japan Railway-themed cafe and main venue partner of The Japan Rail Fair 2024. We’ll be setting up a booth selling various food and snacks from our menu to satisfy the stomaches of hungry fair attendees!
2.
JR East
JR East, Japan’s largest railway operator, has expanded its business beyond railways to include commercial facilities, hotels, retail and e-commerce. In spring 2025, the company plans to launch the “Welcome Suica Mobile” app for overseas visitors, compatible with iPhone and Apple Watch, allowing users to issue and top up Suica* before arriving in Japan, providing a smoother travel experience.
*Suica is a prepaid form of electronic money that can be used for trains, buses, shopping and more.
21.
JR Group
JAPAN RAIL PASS is a ticket offered jointly by the six JR Group companies. It is convenient and reasonably priced for train travel throughout Japan .
Explore Japan effortlessly with the JAPAN RAIL PASS – Unlimited rides on JR trains nationwide!
1.
J. CLAIR Singapore
This year, J.CLAIR Singapore will introduce tourism information from various local areas in Japan. If you are planning a trip to Japan and need more information, please come visit our booth! You can get useful information with our pamphlets for sure!
10.
The Japan Tea Industry Central Association
The Japan Tea Industry Association is the largest and the oldest nationwide tea industry association in Japan, which covers all sections from farmers to retailers, including the artisanal proccessors unique to our country teas. We’d like to introduce the sophisticated flavours of the high quality teas & healthy variety of refreshing bottles!
9.
Kenelephant
Kenelephant develops and publishes miniatures, soft toys, and art. We will continue produce miniature figures until we have miniaturised objects from all over the world!
Kenelephant’s miniatures are aimed at creating full-fledged series that adults can enjoy collecting, including both corporate products and artist collaborations. We want to express not only the appeal of the original products, but also the cuteness of the miniatures themselves through our unique worldview.
5.
KIRIN Holdings Singapore
The flagship of Kirin Beer, Kirin Ichiban is a premium Japanese beer brewed from 100% malt using the First Press brewing method, where only the first press of the malt liquid is used, delivering a pure crisp taste minus the bitter aftertaste typically found in beer. Ichiban, meaning ‘first’ and ‘best’ in Japanese, is a distinctively smooth, and full-bodied beer from start to finish. Kirin Ichiban is the only beer in the world to use the First Press method.
26.
KUMON Publishing Co., Ltd.
As a member of the KUMON Group, Kumon Publishing develops and sells products that contribute to the learning and growth of children and people of all ages. Leveraging Kumon’s unique expertise, we introduce “educational toys” and “stationery” designed to make learning enjoyable through play.
16.
Kyushu Railway Company
JR Kyushu is a railway company in Kyushu, which operates unique sightseeing trains such as Japan’s leading Cruise train “SEVEN STARS IN KYUSHU”. We also operate a logistics business that uses the Kyushu Shinkansen to transport Kyushu’s delicious freshly caught products at the fastest possible speed.
Learn all about our Must-See sightseeing trains and experience the Tsubame Marche: a selection of the best food products curated from our train lines!
11.
LUMINE
At our booth, we’ll be offering premium shine muscat grapes directly sourced from Yamagata Prefecture, curated by the ‘LUMINE AGRI PROJECT.’ Additionally, to capture and remember this event, you can experience the GIF booth featuring original LUMINE frame holographic prints!
13.
Pokémon Center Singapore Pop-Up Store
Pop-Up Store from Pokémon Center Singapore located at the 4th floor of Jewel Changi Airport!
Pokémon Center is an official Pokémon store that offers a wide variety of Pokémon game software and card games, as well as a wide range of original goods and a variety of exciting services and campaigns.
Be sure to check out our various goods, including the Pokémon Trading Card Game and plush toys which are unique to the official Pokémon store!
14.
San’in Tourism Organization
The San’in Inbound Organization aims to increase the number of international tourists visiting Tottori and Shimane Prefectures. We are engaged in various promotional activities for overseas travelers, as well as developing and refining a wide range of local content. Our San’in region, which boasts Japan’s oldest history, is an ideal destination for foreign tourists seeking to experience Japan’s traditional landscapes. We warmly invite you to visit Tottori and Shimane.
12.
TOMY Southeast Asia Pte. Ltd.
Founded on 2 February 1924, Takara Tomy has grown to become one of the world’s largest toy companies.
Dedicated with its pursuit to create excellent products, Takara Tomy has an outstanding record of products under its brand.
For the past 90 years, it has accompanied generations of young children, by providing fun, entertaining and educational toys that are well trusted by parents for its high standard of safety and reliability.
7.
VERY RUBY CUT
VERY RUBY CUT specialises in strawberry sweets, treats that showcase the appeal of strawberries.
We use carefully selected ingredients to bring out the full flavour of our strawberries, with particular attention to the texture.
We are strawberry chefs, and we hope you enjoy our strawberry sweets which taste even better than actual strawberries.
3.
Yamaguchi Prefecture
Yamaguchi Prefecture, located on the westernmost edge of Honshu (the main island of Japan), is one of Japan’s best-kept secrets. Surrounded by the sea on three sides and featuring a central region with clear, flowing rivers and lush mountains, Yamaguchi offers a wealth of natural beauty. Its unspoiled landscapes evoke a sense of the “Wild West,” providing refreshing outdoor experiences. The region’s renowned fugu (pufferfish) and other captivating local dishes, artisanal sake, and rich traditional culture have attracted tourists from around the globe.
25.
Yotsuba Milk Products / Hokkaido Government Representative Office
Yotsuba produces a range of milk and dairy products from high-quality raw milk nurtured in Hokkaido’s vast natural environment. We deliver the deliciousness of Hokkaido directly to our customers.
The Hokkaido Government Representative Office collects and disseminates local information related to trade and tourism in ASEAN, and works on building networks with stakeholders in various fields to support economic exchanges between Hokkaido and ASEAN.
6.
ZEN-NOH International Asia Pte. Ltd.
“JA group”, Japan Agricultural Cooperatives Group is an organization consisting of farmers’ cooperatives. ZEN-NOH is a member of JA Group who supply Japanese agricultural, livestock products and processed foods. ZEN-NOH seeks to connect producers and consumers. Please enjoy our fresh and tasty Japanese agricultural, livestock products and processed foods.
12 Oct (Sat)
13 Oct (Sun)
Amazing Azumino
by Azumino City
Learn all about the amazing alpine paradise of Azumino City! In this presentation, we’ll be showing you all there is to know about the sights and sounds of the region, including a presentation about our one-of-a-kind wasabi, and a appearance by the city water mascot Mizun!
Schedule
Friday, 11 Oct
6:00pm - 6:30pm
Saturday, 12 Oct
12:30pm - 1:00pm
Sunday, 13 Oct
4:00pm - 4:30pm
Quintessential Products from Akita!!
by Akita Prefecture
Look forward to sampling:
Iburigakko- A smoked daikon radish pickle that is unique to the prefecture
Amazake- A highly-nutritious drink made by fermenting rice
100% sugar-free apple juice
and a selection of sake all from Akita Prefecture!
Schedule
Saturday, 12 Oct
2:30pm - 3:00pm
Photo-Taking with JAL Flight Attendants
by Japan Airlines
Attendees of the event can anticipate the opportunity to purchase exclusive JAL merchandise, experience wearing the JAL pilot and cabin crew uniforms (only available in child sizes), and have their pictures taken with JAL Singapore cabin crew.
Schedule
Saturday, 12 Oct
3:30pm - 4:00pm
Jigsaw Puzzle Competition
by Kumon Publishing Co., LTD
Schedule
Saturday, 12 Oct
4:00pm - 4:30pm
Sunday, 13 Oct
2:30pm - 3:00pm
Discover Kyushu Through Wonderful Rail Journey
by Kyushu Railway Company
Learn all about our Must-See sightseeing trains and experience the Tsubame Marche: A selection of the best food products curated from our train lines!
Schedule
Saturday, 12 Oct
5:00pm - 5:30pm
Sunday, 13 Oct
12:00pm - 1:00pm
JAPAN RAIL PASS QUIZ
Get Prize Souvenirs!
by JR Group
Learn the best way to enjoy traveling throughout Japan by train: The JAPAN RAIL PASS!
JAPAN RAIL PASS is the only ticket that allows you to travel all over Japan with just one ticket. In this presentation, we will introduce all the exclusive benefits of JAPAN RAIL PASS. Also, you can try the JAPAN RAIL PASS QUIZ and get prize souvenirs like special items and snacks from Japan!
Schedule
Saturday, 12 Oct
6:00pm - 6:30pm
Wind Ensemble
by WENS (Wind Ensemble Nippon Singapore)
Wind Ensemble Nippon Singapore (WENS) is a vibrant amateur music band founded in July 2014, that enchants their audiences with a diverse performance skillfully crafted as a wind orchestra.
While most of their dedicated members are Japanese residents of Singapore, WENS warmly embraces music enthusiasts and instrumentalists of all nationalities, particularly those with a penchant for Japanese language skills.
Schedule
Sunday, 13 Oct
11:30am - 12:00pm
Hokkaido Tourism Attractiveness & YOTSUBA MILK PRODUCTS
by Hokkaido Govt / Yotsuba Milk Products
A double presentation brought to you by our Hokkaido Government and Yotsuba Milk Products representatives! Learn about the many joys of Summer and Spring that you can enjoy in Japan’s largest and northernmost prefecture, including flower-viewing, outdoor activities, and cuisine, followed by a seminar on the most delicious milk in Hokkaido!
Schedule
Sunday, 13 Oct
1:00pm - 1:30pm
Hokkaido Quiz Contest
by Hoshino Resorts
Stay tuned for more information!
Schedule
Sunday, 13 Oct
1:30pm - 2:00pm
White Swan Cheer Performance
by Albirex Singapore Cheer Dance School
Albirex Singapore Cheer Dance School kids and Official Cheer Dancers White Swans will be at The Japan Rail Fair to enhance the event!
Schedule
Sunday, 13 Oct
2:00pm - 2:30pm
IZU QUIZU!
by Izu Peninsula Geopark and Tourism Bureau
First, some local station staff will be showing you the instagrammable sightseeing spots, hot spring resorts and local cuisine of IZU Peninsula.
After that, let’s have an “IZU QUIZU” to get exciting prize souvenirs from IZU!
Schedule
Sunday, 13 Oct
3:30pm - 4:00pm
AirJapan, Your New Choice to Travel Japan
by AirJapan
Schedule
Sunday, 13 Oct
5:00pm - 5:30pm
Stick around for our stage programmes and keep a look our for chances to join our Daily Lucky Draw!
Participate in our TJRF2024 Stamp Rally by collecting stamps from the various booths located throughout the fair, and stand a chance to win attractive prizes, including…
11 Oct (Fri)
GRAND PRIZE
1x pair of JR EAST Passes!*
12 Oct (Sat)
GRAND PRIZE
1x pair of Economy-Class return air flight tickets from Japan Airlines!
13 Oct (Sun)
GRAND PRIZE
1x pair of return air flight tickets from Air Japan!